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Your practice already does wellness. There's a better way
to manage it.

Every annual exam, every vaccine, every preventive conversation you have with a client — that’s wellness. You need the platform, the support, and the tools to deliver that care in a structured, subscription-based model that keeps pets healthier, makes care more accessible for your clients, and builds a practice that runs more predictably.

Coming soon:
Easy Care by MWI Animal Health

We’re building Easy Care to cover the routine, scheduled preventive care your patients need year-round — wellness exams, core vaccines, parasite prevention, and age-appropriate diagnostics — billed in predictable monthly payments that make it easier for pet owners to say yes and stay consistent. Easy Care is a preventive care wellness plan program for dogs and cats, administered through your practice. It is not pet insurance.

Prevention works. Getting clients to follow through is the hard part.

Most pets don’t miss their preventive care because their owners don’t care. They miss it because the current model makes it too easy to delay. A single annual bill feels large. A busy schedule gets in the way. A refill runs out before the client makes it back in. And before long, a pet that should be protected isn’t — and a practice that should be thriving is watching revenue walk out the door to online retailers instead.

The answer isn’t different care. It’s a better way to deliver the care you’re already providing — one that removes the barriers between a pet owner’s intention and their follow-through.
drawing of cats playing with ball

52%

of pet owners skip or delay needed care, often due to cost

94%

of veterinarians say their clients’ financial challenges limit their ability to provide care

46%

of pet owners who declined traditional veterinary care said their vet didn’t offer a more convenient alternative

The way most practices manage preventive care today creates three problems

1

Unpredictable revenue

Clients pay for preventive care in irregular lump sums — when they remember to come in. That creates revenue spikes and gaps that are hard to plan around and harder to staff for.

2

Compliance gaps

When clients must initiate each visit or purchase on their own, preventive care gets deferred. Doses get skipped. Follow-through drops off — especially for parasite prevention. And the pets most at risk are often the ones who fall through the gaps.

3

Revenue leaving the practice

Clients who don’t purchase preventives from you are purchasing them from online retailers. That revenue was earned through your relationship — it’s leaving because of convenience, not preference.
A wellness subscription doesn’t ask clients to spend more. It helps them budget for what they’re already spending — and keeps their care where it belongs.


 

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